Privacy Policy

1. Introduction

MAV Marketing LLC DBA Contractor Digital Marketing Agency ("we," "us," or "our") operates the website contractordma.com (the "Site") and provides digital marketing services to businesses in the home services industry — including roofing, landscaping, painting, gutters, windows, doors, garage doors, electrical, plumbing, and HVAC companies (our "Clients").

This Privacy Policy explains how we collect, use, and protect information in two contexts: (1) when you visit our Site as a prospective or current Client, and (2) when we manage marketing, CRM, or lead-generation systems on behalf of a Client, which may involve data belonging to that Client's own customers or leads ("End Consumers").

2. Information We Collect

From Site visitors and prospective Clients:

Name, business name, email, phone number, trade/industry, and service area

Details submitted through quote requests, discovery calls, or contact forms

Information about your existing marketing setup (e.g., current CRM, ad spend, website platform) shared during onboarding

From Clients (contracted businesses):

Business licensing and contact information

Billing and payment information

Access credentials or account details for platforms we manage on your behalf (our licensed software partners, Google Business Profile, Google Ads, Meta Business Manager, etc.)

Call recordings, chat transcripts, or reviews used for reputation management and reporting

On behalf of Clients (End Consumer data):

When we build and manage lead-generation funnels, websites, chatbots, or ad campaigns for a Client, we may process personal information about that Client's prospective customers, such as:

Name, phone number, email, and property address (e.g., a homeowner requesting a roofing estimate)

Details about the service requested (e.g., "roof leak," "HVAC replacement," "window installation")

Appointment scheduling and communication history (calls, texts, emails) handled through GHL on the Client's behalf

Important: For this End Consumer data, we act as a service provider/data processor on behalf of our Clients, who are the data controllers. Each Client is responsible for their own privacy policy and legal basis for collecting their customers' information. If you are an End Consumer and have a privacy question about a specific home services company, please contact that company directly. We will direct such inquiries to the relevant Client where appropriate.

Information collected automatically:

IP address, browser type, device, and operating system

Pages visited, time on Site, referring URLs

Cookies and tracking pixels (see Section 4)

3. How We Use Your Information

For Clients and prospective Clients, to:

Respond to inquiries, provide quotes, and onboard new accounts

Deliver and manage marketing services (SEO, PPC, licensed software partners automation, reputation management, websites)

Send performance reports, invoices, and account communications

Improve our services and Site

For End Consumer data processed on behalf of Clients, to:

Route leads to the correct Client (e.g., a roofing lead to the roofing company that ran the campaign)

Automate follow-up communications (appointment reminders, quote follow-ups) as configured by the Client

Provide Clients with reporting on campaign performance

We do not use End Consumer data collected on a Client's behalf for our own independent marketing purposes, and we do not sell it.

4. Cookies and Tracking Technologies

We use cookies, tracking pixels, and similar technologies — both on our own Site and, where contracted, on Client websites and landing pages — to:

Measure ad campaign performance (Google Ads, Meta/Facebook Ads, LSA)

Support retargeting campaigns for home services offers (e.g., "free roof inspection" ads)

Understand visitor behavior and improve conversion funnels

You can control cookies through your browser settings.

5. Third-Party Services

We rely on the following categories of providers to deliver our services:

Our licensed software partners — CRM, SMS/email automation, appointment scheduling, and pipeline management, used both for our own business and, under sub-accounts, on behalf of Clients

Advertising platforms — Google Ads, Meta/Facebook Ads, Google Local Services Ads

Analytics — Google Analytics, call tracking software

Review and reputation platforms — for managing Client reviews (Google Business Profile, etc.)

Payment processors — for billing Clients

These providers only access data as needed to perform their function and are contractually bound to protect it.

6. Information Sharing and Disclosure

We do not sell personal information. We may share information:

With the specific Client a lead or inquiry relates to (e.g., passing a homeowner's roofing inquiry to the roofing company running that campaign)

With service providers supporting our operations (see Section 5)

To comply with legal obligations or valid legal requests

To protect our rights, property, or safety, or that of our Clients or their customers

In connection with a business transfer, merger, or acquisition

SMS and Communication Consent:

If you provide your phone number to us and consent to receive text messages, we may send SMS messages related to inquiries, appointments, and the services we provide. Message frequency may vary. Message and data rates may apply. You can reply STOP to opt out and HELP for assistance.

"No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties."

7. Data Security

We use reasonable administrative, technical, and physical safeguards — including access controls on our licensed software partners sub-accounts and Client platforms — to protect information we handle. No method of transmission or storage is 100% secure.

8. Your Privacy Rights

If you are a Client or Site visitor: you may request access, correction, or deletion of your information by contacting us at [email protected]

If you are an End Consumer (e.g., you requested a quote through a website or ad campaign we manage for a home services company): your data is controlled by that company, not us. Please contact them directly, or contact us and we will forward your request to the relevant Client.

Nevada residents may exercise rights under NRS 603A. California residents may have additional rights under the CCPA/CPRA. We will honor verified requests consistent with applicable law.

9. Children's Privacy

Our Site and services are not directed to individuals under 18. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted here with an updated "Last Updated" date.

11. Contact Us

MAV Marketing LLC DBA Contractor Digital Marketing Agency

732 S. 6th St. Suite #5304 Las Vegas, NV 89101
[email protected]
702-370-6878